Preserving         History

Learn about America’s first female self-made millionaire and a leading African-American philanthropist, and view the museum’s collection of memorabilia

Celebrating Atlanta's
Legacy of
Black Entrepreneurs

Hear stories about WERD, the first black-owned radio station in America, and view the spectacular 

“Great Wall of Vinyl”

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Netflix Series "Self Made" Inspired by the Life of Madam CJ Walker Starring Octavia Spencer Premieres March 20.                                                                                              Read More >>

Mme. C.J. Walker’s Beauty Shoppe Museum

54 Hilliard Street NE

Atlanta, GA 30312


54 Hilliard is home to a museum and event space dedicated to preserving, honoring, and celebrating two African-American business pioneers and the legacy of entrepreneurialism, social activism, philanthropy, music, and beauty they left behind. This is a special, almost sacred space. There’s an ineffable “vibe” you feel as soon as you cross the threshold into this humble yet inspiring space, especially after you learn about the people who were involved here.


Visit the Museum


The museum is in two parts. One is dedicated to the memory of Madam C. J. Walker, whose hair and cosmetics products company had a beauty shop franchise at this location. The second part is dedicated to the legacy of WERD, the first black-owned and operated radio station in America, founded in 1949. The WERD Studio museum includes more than 15,000 jazz, blues, gospel, and other records, affectionately dubbed the “Great Wall of Vinyl,” as a tribute to the gift of music WERD gave to Atlanta. 


Admission to the museum is by appointment, so contact us to arrange a date and time for your visit. There is charge of $5 per person. Additional donations are appreciated. WERD merchandise is also available for purchase.


Book an Event


The museum is a great location for special events, meetings, and private parties. The unique atmosphere will surely make it a memorable occasion! Learn more about booking the museum here.

"I am not merely satisfied in making money for myself for I am endeavoring to provide employment for hundreds of women of my race." – Madam C.J. Walker

Alley Pat: The Music
is Recorded

Watch this hilarious documentary that landed First Place at the Atlanta Film Fest 2010 which celebrates the outrageous era of classic R&B radio with the trailblazer who helped start it all, James 'Alley Pat' Patrick. He’s the last surviving DJ from the first black-owned radio station in the USA, Atlanta ‘s WERD-AM. 

“Hysterical & Priceless!” 
Peter Miller, co-producer of Ken Burns Jazz

Ready to book a tour or event? 


Call us at 404-518-2887

or fill out the contact form below & we’ll get you rolling.


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Hours of Operation:

Monday-Saturday 11am-4pm

Sunday 12pm-4pm


Click here for info on scheduling a tour or event.

Madam C.J. Walker’s
Beauty Shoppe Museum

54 Hilliard Street NE

Atlanta, GA 30312